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Pure Beginnings

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Pure Beginnings based in the East Coast of South Africa. They have grown into one of the leading and most trusted brands of personal care products amongst organic consumers in South Africa. Pure Beginnings specialise in combining traditional herb botanicals with some of Africa’s most beneficial plant ingredients, while at the same time contributing to the welfare of its rural communities and protecting its biodiversity.

All pure beginnings products are organically formulated using certified organic ingredients. Pure Beginnings products do not contain parabens, petrochemicals, sulphated surfactants such as SLS, ethoxylated or PEG ingredients, propylene glycol, as well as any synthetic fragrances or colourants.

Pure Beginnings is committed to fair trade practices and protecting biodiversity. Pure Beginnings is a Phytotrade Africa accredited partner, a non-profit trade association that promotes sustainable production and fair trade amongst rural communities in Sub-Saharan Africa.

Pure Beginnings products are endorsed by Beauty Without Cruelty South Africa. They, or their ingredients, have not been tested on animals. They are suitable for vegans as they do not contain any animal products.

Pure Beginnings Biodegradable Baby Wet Wipes 192

Pure Beginnings Biodegradable Baby Wet Wipes 192

R125

Natural and biodegradable baby wet wipes that are soft and gentle for your baby’s skin. Contains org.....

Pure Beginnings Children's Vanilla Mint Toothpaste 75ml

Pure Beginnings Children's Vanilla Mint Toothpaste 75ml

R38

This Fluoride-free toothpaste is safe for children of all ages – the delicate minty flavour makes it.....

Pure Beginnings Kids Hygiene Hand Wash 250ml

Pure Beginnings Kids Hygiene Hand Wash 250ml

R68

Teach your children the importance of washing hands with this fun, natural and earth friendly kids h.....

Pure Beginnings Natural Insect Repellant Spray 100ml

Pure Beginnings Natural Insect Repellant Spray 100ml

R69

A natural and kid friendly insect repellant spray that is DEET free making it safe for use with babi.....

Pure Beginnings Probiotic Baby Sensitive Body Cream 250ml

Pure Beginnings Probiotic Baby Sensitive Body Cream 250ml

R128

The Probiotic Baby Sensitive Body Cream contains Aloe Vera Leaf Extract which is a soothing, healing.....

Pure Beginnings Probiotic baby Sensitive Cream Wash 200ml

Pure Beginnings Probiotic baby Sensitive Cream Wash 200ml

R116

Pure Beginnings Probiotic Baby Sensitive Cream Wash is brilliantly formulated to clean, protect and .....

Pure Beginnings Roll On Deodorant Fragrance Free

Pure Beginnings Roll On Deodorant Fragrance Free

R62

This unscented, aluminium free, deodorant targets the bacteria that causes body odour by eliminating.....

Pure Beginnings Baby Lotion

Pure Beginnings Baby Lotion

R89

This gentle Baby Body Lotion is mildly scented with rosemary and lavender, and contains soothing b.....

Pure Beginnings Baby Bum Cream

Pure Beginnings Baby Bum Cream

R99

This therapeutic baby bum cream contains baobab extract as well as olive, lavender and tea tree oi.....

Pure Beginnings Baby Wash & Shampoo

Pure Beginnings Baby Wash & Shampoo

R79

This mild, rosemary and geranium scented, all-in-one baby wash and shampoo contains baobab extract.....

Pure Beginnings Biodegradable Baby Wet Wipes 64

Pure Beginnings Biodegradable Baby Wet Wipes 64

R54

Gentle bamboo wipes with aloe and baobab fruit extracts that are 100% biodegradable. With org.....

Pure Beginnings Fun Time Bubble Bath

Pure Beginnings Fun Time Bubble Bath

R75

This citrus and ylang ylang scented bubble bath, in a non-irritating formula, will help make child.....

Pure Beginnings Fun Time Body Wash with Rooibos

Pure Beginnings Fun Time Body Wash with Rooibos

R74

Fun Time Kids Wash contains Rooibos that is perfect for active little kids to help calm and soothe.....

Pure Beginnings Children's Berry Toothpaste

Pure Beginnings Children's Berry Toothpaste

R38

This fluoride-free toothpaste with xylitol, is designed for children of all ages and is suitable f.....

Pure Beginnings Body Lotion

Pure Beginnings Body Lotion

R105

Pure Beginnings Body Lotion for all skin types is designed nourished with Vitamin E which is an ex.....

Pure Beginnings Body Wash

Pure Beginnings Body Wash

R94

This Body Wash is formulated to gently clean the body whilst not robbing the skin of its natural m.....

Pure Beginnings Balancing Shampoo

Pure Beginnings Balancing Shampoo

R110

This luxuriously silky shampoo that contains organic ylang ylang oil which is known to have a stim.....

Pure Beginnings Balancing Conditioner

Pure Beginnings Balancing Conditioner

R110

This hair conditioner contains organic jojoba oil that nourishes the hair, and leaves it shimmerin.....

Pure Beginnings Roll-on Deo Forest

Pure Beginnings Roll-on Deo Forest

R62

This aluminium free deodorant, with a distinctive minty smell, keeps you feeling fresh all day. It.....

Pure Beginnings Roll-on Deo Monsoon

Pure Beginnings Roll-on Deo Monsoon

R62

This aluminium free deodorant has hints of rose geranium, ylang ylang and patchouli that keep you .....

Pure Beginnings Roll-on Deo Sahara

Pure Beginnings Roll-on Deo Sahara

R62

This aluminium free deodorant is scented with an intriguing blend of spices and oils. It is design.....

Pure Beginnings Mens Shave Creme

Pure Beginnings Mens Shave Creme

R99

This shave crème is designed to leave you feeling refreshingly cool after your shave, whilst not d.....

Pure Beginnings Toothpaste Fresh Mint

Pure Beginnings Toothpaste Fresh Mint

R45

This fluoride free mint toothpaste contains xylitol, which has been shown to effectively inhibit t.....